MERINOSELECT provides practical information for Merino breeders and wool growers on the genetic potential of their sheep. Sheep are ranked for various production characteristics, by Australian Sheep Breeding Values (ASBVs). ASBVs allow you to select the most appropriate animals that match your breeding objectives across a comprehensive range of commercial production and quality traits. ASBVs assist breeders and producers in making comparisons between animals.      

The genetic information provided by MERINOSELECT delivers an improved level of control over animal selection. This allows commercial producers and ram breeders to more effectively use information available to them through technologies such as in-shed wool testing and electronic weigh scales.

MERINOSELECT ASBVs are directly comparable across flocks, providing breeders with the opportunity to benchmark their animals’ performance against industry. This simplifies identification of the most appropriate animals to meet your breeding objective. Merino producers responding to changing markets now have objective information to more effectively select for dual purpose sheep and capitalise on the value of surplus sheep as lamb, mutton or replacement breeding ewes.